Has Virgin Pulse’s Acquisition of Welltok Created a New Kind of Care Navigator? – The Health Care Blog
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By JESS DaMASSA, WTF Health and fitness
Virgin Pulse has been a massive title in office wellness for a very long time – doing the job with wellbeing programs and companies (which include 25% of the Fortune 500) to offer care navigation, very well-becoming solutions, wellness coaching and accessibility to electronic health and fitness place answers for several years. Still, it raised some eyebrows at the conclusion of past 12 months when it declared its acquisition of knowledge-driven wellness firm, Welltok. So, what transpires when 1 of the major names in employee wellbeing instantly has obtain to a dataset of 250M healthcare people? Virgin Pulse’s CEO Chris Michalak stops by to discuss about the worth of that details, which he believes will not only turbo-charge Virgin Pulse’s engagement premiums, but also supply new ways for the enterprise to serve as a “full-on navigation capability” for businesses, strategies, and overall health methods.
As Chris places it, Virgin Pulse has generally been an “engagement company” but the addition of Welltok’s info turns it into an “activation enterprise.” As Virgin Pulse proceeds to partner up with digital wellness stage answers, deliver electronic therapeutics into the fold, and build-out principal care interactions as a direct stream, the platform Chris describes starts to audio extra and extra like a navigation organization that competes with the likes of Accolade or Provided Well being. Will Virgin Pulse 1-working day dip into main care on their own and increase their own digital care companies? Will they establish their own electronic therapeutics with information derived from that abundant Welltok database? We get into the ‘what’s next’ for the enterprise as it integrates its most up-to-date acquisition and seeks to gain extra C-suite attention from businesses trying to get to much better manage their employees’ entry to health care positive aspects.
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